Music x AI: The Future is Now – JAZZ OPEN : Mastercard Music Accelerator

It’s been an incredible journey over the past year, collaborating with Mastercard and their visionary team. Most recently, I had the privilege of being part of the Mastercard Music Accelerator during the Jazz Open, where I hosted a masterclass titled „Music x AI – The Future is Now!“ The focus was on how artists can harness emerging technologies like AI to elevate their careers in the ever-evolving music industry.

In my master class, I shared practical strategies for artists to integrate AI tools into their creative process, from generating new musical ideas to enhancing audience engagement:

„The rapid rise of artificial intelligence is reshaping how we create, distribute, and experience music. By integrating AI tools into the creative process, artists can generate new ideas, enhance audience engagement, and unlock new revenue streams through innovations like blockchain and crypto.“

A special thank you to Jen Probst and the amazing team at Mastercard, whose commitment to fostering equal opportunities and bridging gaps in emerging tech continues to inspire. We’ve created platforms that spotlight incredible talents and brought innovation to the forefront of the music industry. I’m grateful to have shared the stage with such remarkable individuals, from Sarah Matberg leading the workshop on stage presence, a shoutout to Nik Nowak for his thought-provoking explanation on how sound systems can influence space, whether making people dance or preventing them from crossing borders—an insightful piece of art that truly resonated with me, to the standout performances of @janayah.singer and @elifmusic.

The grand finale was an unforgettable moment, showcasing the power of music and tech combined.

Emerging tech like AI is here to stay, and it’s transforming the music industry as we know it. The future of music is unfolding before us, and artists have more tools than ever to shape it.