DAJANA EDER : FOUNDER, CONSULTANT & SPEAKER

: About Dajana Eder

Started my career as a freelancer, focusing on community and brand building within the realm of Web2. Over the past 12 years, I’ve served as a consultant for international brands, crafting inclusive communication strategies. As a journalist, I’ve written articles for my blog and various magazines, covering automotive and lifestyle topics.

In 2019, my focus shifted to personal branding for women and marginalized groups. I founded feminis[t]hinking, worked as a systemic coach, and authored the book “broken mirror – a self-portrait.” Venturing into the Web3 space in 2021, I observed a lack of diversity. Despite the potential utopia, it remains a reflection of our real-world, unresolved issues. Society must take responsibility to bridge gaps and ensure equal representation.

As founder of WOM3N.dao – FEMALE FOUNDERs & INVESTORs CIRCLE and through my dedication to diversity and inclusion, I’ve been honored with the DIGITAL FEMALE LEADERS AWARD in IT-Tech in 2022 by Tijen Onaran and Global Digital Women and recognized as one of the 25 Zukunftsmacherinnen by Business Insider Germany.

„If you aren’t visible, your needs aren’t neither, so you won’t be represented. If you‘re not represented you‘re not seen, so you will not exist.“ Dajana Eder

: MY EXPERIENCE

I gained insights into Web3 by actively participating in various international NFT projects and DAOs led by women for several months. Additionally, I attended cohorts and masterclasses covering blockchain technologies, development, coding, and more. I have developed workshops for brands and crafted strategies tailored for the transition into Web3. In my role as the founder of WOM3N.dao, I am constructing a female Web3 network and community, alongside establishing a Decentralized Autonomous Organization on Q-Blockchain.

: topics I speak about

  • web3 onboarding
  • bias – how we hold women back
  • building DAOs
  • building web3 brands and communities

As society we hold women back because of implicit bias, which are mostly internalized and intersectional. To onboard a diverse community to Web3 we need to understand the structures of our society and how men and women are socialized differently in a binary system. In my speaches I share knowledge about how to break the bias to create an inclusive and welcoming space, where everyone feels represented and safe.

PS: Inclusivity does not stop with including white women – therefore I work closely with BIPOC and LGBTQIA+ communities and representers.


: SPEAKER : PANELIST : MODERATOR

Keynotes

“Web3 – Buzzword or Gamechanger?”
at eBay Open 2022.

Foto: Patricia Kalisch, www.patriciakalisch.de

Motivation Speeches

“DAOs – the future of communities?”
at SOLUTIONS Hamburg 2022.

SOLUTIONS HAMBURG : Dajana Eder

Panel Talks & Moderations

“Bias – how we hold women back!”
at DMEXCO w3.vision stage.

w/ Dr. Su-Zeong Fröhlich, Vanessa Schäfer & Uma Hagenguth

: WORKSHOPS

women in furniture : stilwerk

Foto: Arne Bornheim

I did worskshops with:

All keynotes and workshops are available in german and english, can be held online, on site or in a metaverse. My homebase is Hamburg (Germany) but I do travel internationally as for NFTnyc, ETH Lisbon and others.


Let’s connect!
Drop a mail to hi@dajanaeder.xyz
or book a video call!

: Download

Here you can find the GOOGLE DRIVE download link with my pictures and avatars. Free to use!


: SPEAKER ANNOUNCEMENTS 2023

  • 07.02. | WOMEN IN BLOCKCHAIN TALKS | Berlin
  • 15.02. | METAVERSE : HYPE OR HOPE | Hamburg
  • 27.04. | CUPRA GAMECHANGER TALKS | Munich
  • 03.05. | DIGITAL MEDIA WOMEN | Bremen
  • 04.05. | LEXWARE FREIGEFAHREN | Berlin
  • 06.05. | SOCIAL DEVELOPERS CLUB | Hamburg
  • 08.05. | EMOTION WOMENs DAY | Hamburg
  • 13.06. | RuhrSummit | Bochum
  • 28.-30.06. | BLOCKCHANCE | Hamburg
  • 01.07. | STICKS&STONES | Berlin
  • 07.-09.09. | SOLUTIONS | Hamburg
  • 11.09. | FEMALE FOUNDERs FESTIVAL | Köln
  • 20.09. | w3.vision | Köln
  • 30.10. | SWANS | Berlin
  • 21.10. | FEMALE FUTURE FORCE | Berlin
  • 22.11. | FINTECH TRIPPLE | Berlin

: SPEAKER ANNOUNCEMENTS 2022

  • 18.-25.04.2022 | DEVCONNECT Amsterdam | h.e.r.DAO
  • 19.05.2022 | Panel Talk “Bridging the Gaps in Tech” | EMOTION Women’s Day | Hamburg
  • 25.05.2022 | Panel | NFTberlin
  • 03.06.2022 | 5. Kreativwirtschaftstag | Workshop | Hessen
  • 09.06.2022 | Panel Talk | 20 Jahre Kombinatrotweiss Illustration | Frankfurt
  • 14.06.2022 | NEYROO Future Fair
  • 20.-23.06.2022 | Panel Talk “Diversity in Web3” | NFTnyc
  • 31.08.2022 | wom3n.DAO Meet-up | Hamburg
  • 08.09.2022 | eBay Open | Berlin
  • 09.09.2022 | Solutions | Hamburg
  • 21.-22.09.2022 | w3.vision | Köln
  • 28.09.2022 | Fintech Week | Hamburg
  • 01.10.2022 | Mind The Progress | Hamburg
  • 20.10.2022 | Artstadt | Hamburg
  • 31.10-07.11. | ETH Lisbon, Web Summit, Solana Brekapoint | Lisbon
  • 10.11.2022 | Virtual Fires Congress | Online
  • 22./23.11.2022 | Symbioticon | Frankfurt
  • 23./24.11.2022 | NBX | Berlin
  • 28.11.2022 | Art Directors Club | Düsseldorf
  • 07.12.2022 | GRAND FEMALE FINALE | Hamburg